Non-Woke Technology Brands
Browse 42 Technology brands rated on the BuyWokeFree woke index. 14 are rated Not Woke.
No industry embraced corporate activism faster than Big Tech, and none is retreating from it faster. In January 2025, Meta scrapped its dedicated DEI team, representation goals, and supplier-diversity program, joining a rollback wave that also swept Amazon and other major employers, according to ESG Dive. The retreat reached Pride marketing too: NPR reported in March 2025 that San Francisco Pride lost several longtime corporate sponsors ahead of that year's parade. But headlines are not the whole story. Plenty of technology companies still run ESG frameworks, DEI hiring programs, HRC Corporate Equality Index submissions, and lopsided political giving; they are simply quieter about it now. If you would rather your software, hardware, and IT budget not bankroll someone's politics, you need data, not press releases.
Woke-Free Technology Brands
We have rated 42 technology brands on this page, and 14 earn our Not Woke rating. Standouts include RoboMQ, which scores 1/100 on our index; OutRight Systems, also scoring 1/100; S&S Electronics at 1/100; SLNT Faraday Bags at 2/100; and Clearclick at 4/100. These are companies that keep the focus on products, not politics.
High Scorers Worth Researching
At the other end of the index, IBM, Dell Technologies, and Intel each rate 100/100 on our scale, so values-driven shoppers may want to review their full profiles before the next purchase. Every brand below is scored on our six criteria: ESG initiatives, DEI programs, Pride sponsorships, HRC CEI rating, political donations, and the CEO Action pledge.
- Armourlink — 2/100 Not Woke Armourlink specializes in IT consulting and cybersecurity solutions, empowering businesses with tailored tech strategies. From comprehensiv…
- Bowen Information Technology — 3/100 Not Woke Veteran owned small business, specializing in assisting people, small business, government, and non-profit organizations with their IT conc…
- BPAPOS — 4/100 Not Woke BPAPOS provides comprehensive point-of-sale solutions for businesses, specializing in customizable software and hardware packages. As a lea…
- Buddynow — 2/100 Not Woke BuddyNow provides AI-generated reports with 94% prediction accuracy, offering actionable insights on physical health, relationships, career…
- Busykid, Inc. — 3/100 Not Woke BusyKid, Inc. is a technology brand that offers an intuitive app and Visa debit card for kids, teaching money management, investing, and ch…
- Clearclick — 4/100 Not Woke ClearClick offers innovative, user-friendly technology and electronics, ensuring excellent customer support. Their commitment to quality an…
- International Electronic Business III (IEB3) — 4/100 Not Woke International Electronic Business III (IEB3) is a technology brand that simplifies and accelerates Electronic Data Interchange (EDI) throug…
- Kammerdiener Technologies — 4/100 Not Woke Kammerdiener Technologies specializes in providing innovative technological solutions. They offer services and products in the technology s…
- OutRight Systems — 1/100 Not Woke OutRight Systems is a CRM-developing organization offering both free and paid services, along with valuable resources, for SuiteCRM and Sug…
- rBeatz.com — 4/100 Not Woke rBeatz.com offers a platform for music enthusiasts, providing a distinct range of tracks, interviews, and insights. As an online hub for mu…
- RoboMQ — 1/100 Not Woke RoboMQ is a top integration Technology platform that automates workflows and connects enterprise applications, including HR, IT, and identi…
- S&S Electronics — 1/100 Not Woke S&S Electronics is a technology brand that delivers innovative IT and security solutions tailored to empower businesses. Their expert team…
- SLNT Faraday Bags — 2/100 Not Woke SLNT Faraday Bags, a unique brand in the tech and accessories industry specializes in manufacturing and supplying protective bags designed…
- Temple & Associates, Inc — 4/100 Not Woke Temple & Associates, Inc., known as Temple-IT, specializes in providing IT solutions. They offer a range of services including consulting,…
- Event Builder — 25/100 Mildly Woke EventBuilder is a tech company specializing in virtual events. They offer software and services to help businesses host online conferences,…
- Zendesk — 45/100 Woke Zendesk, a customer service software company, strives to build better customer relationships through its innovative tech solutions. With a…
- Seattle Information Technology — 45/100 Woke Seattle Information Technology powers the city's digital infrastructure. It ensures secure and efficient government services for citizens a…
- Philips — 45/100 Woke Philips is a global technology leader focused on improving people's health and well-being. The company has grown from a lighting manufactur…
- TD Synnex — 51/100 Woke TD SYNNEX, a leading IT distributor and solutions aggregator, boasts a team of 22,000 passionate professionals committed to delivering comp…
- Tableau Software — 55/100 Woke Tableau, a technology brand, empowers organizations to transform data into actionable insights with ease and speed. Renowned for its intuit…
- Paycom — 55/100 Woke Since its inception over two decades ago, Paycom has revolutionized HR technology, seamlessly integrating business software solutions. They…
- CDW — 55/100 Woke CDW is a leading provider of technology solutions for businesses, government agencies, and educational institutions. With cloud computing,…
- Experis Manpower Group — 55/100 Woke Experis Manpower Group is a tech company that connects businesses with skilled IT professionals. They help companies find the right people…
- HP — 57/100 Woke HP, founded in 1939, is a global technology company offering products and services in printing, personal computing, software, and more. Com…
- VMware — 60/100 Woke VMware is a leading technology brand providing cloud computing and virtualization software and services. With a focus on empowering busines…
- AT&T — 63/100 Woke AT&T creates connections essential for everyday life, spanning from internet connectivity and wireless services to business solutions and p…
- Adobe — 68/100 Woke Adobe is a leading provider of digital solutions in the tech industry, empowering businesses and individuals to create, manage, and optimiz…
- NVIDIA — 70/100 Woke NVIDIA, a technology company, focuses on graphics processing units (GPUs) for gaming and professional markets, as well as system-on-a-chip…
- Gilead Sciences — 80/100 Extremely Woke Gilead Sciences, founded in 1987, leverages advanced technology to develop innovative treatments and prevention for HIV and other diseases.…
- Alphabet Inc. — 80/100 Extremely Woke Google co-founders Page and Brin launch Alphabet, a conglomerate including Google, to encourage innovation through business independence. L…
- GoDaddy — 90/100 Extremely Woke GoDaddy is a tech company that sells domain names and offers website-building tools. They also provide email and marketing services to help…
- Biogen — 100/100 Extremely Woke Biogen, established in 1978, focuses on neuroscience, notably advancing treatments for neurological disorders. They prioritize research, wi…
- Autodesk — 100/100 Extremely Woke Autodesk is a global leader in 3D design, engineering, and entertainment software. With a commitment to sustainability and innovation, they…
- Amgen — 100/100 Extremely Woke Amgen, a biotechnology innovator since 1980, focuses on pioneering new medicines with transformative potential. Committed to advancing huma…
- Salesforce — 100/100 Extremely Woke Salesforce is a technology company that provides a customer relationship management (CRM) platform that helps businesses of all sizes keep…
- Accenture — 100/100 Extremely Woke Accenture is an information technology consulting firm that helps businesses with digital transformation, offering cloud, cybersecurity, an…
- Apple — 100/100 Extremely Woke Apple is a technology company renowned for its innovative products such as iPhones, iPads, and Mac computers. They prioritize user experien…
- International Business Machines — 100/100 Extremely Woke International Business Machines (IBM) is a global technology company with a long-standing history of innovation. With a focus on advancing…
- Cisco Systems — 100/100 Extremely Woke Cisco, established in 1984, is a global leader in networking technology and IT infrastructure solutions. With a commitment to innovation, C…
- Intel — 100/100 Extremely Woke Intel, founded in 1968, is a global leader in semiconductor innovation, powering the data-centric world. They design and manufacture essent…
- Dell Technologies — 100/100 Extremely Woke Dell Technologies is a pioneering technology company committed to driving human progress through innovation and inclusion. Their purpose, e…
- Microsoft — 100/100 Extremely Woke At Microsoft we are dedicated to advancing human and organizational achievement.
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