World Kinect Logo

World Fuel Services is offering comprehensive fueling solutions for the aviation industry. Their services include fuel supply, logistics, technology, and sustainability solutions, catering to airlines, airports, and other aviation stakeholders globally.

SOCIALS

TAGS

Updated 4 months ago

How woke is World Fuel Services?

In honor of Black History Month, World Kinect Corporation's Sr Talent Manager, Charlie Matthews, penned a heartfelt letter to his 15-year-old self, which he partly recorded to underscore its profound message. Reflecting on the unique challenges of the Black American experience, Matthews emphasized themes of hope and resilience, drawing from the deep historical wells of the community's journey. While World Fuel Services lauds the significance of every employee’s voice, including Matthews', the company’s push on Diversity, Equity, and Inclusion (DEI) raises questions: Are these genuine efforts to enrich the corporate culture, or just more fuel to the fire of corporate wokeness? As World Kinect espouses integrating environmental, social, and governance (ESG) considerations into its operations, skeptics might wonder if these are strategic moves to polish its public image or sincere initiatives sparking sustainable, inclusive growth.

0 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments

Our rating is based

on these article and sources.

Does World Fuel Services have woke marketing?

PR Newswire

World Energy and World Fuel Services extend partnership with a...

Sustainable aviation fuel (SAF) producer and low-carbon solutions provider World Energy today announced a six-year, up to 27-million neat gallon agreement with the global energy management company World Fuel Services.

0
Would love your thoughts, please comment.x
()
x