Is Her Thee Beauty Woke?
1/100 — Not Woke
US
Score Summary
Based on our preliminary review, and are happy to report that we found no evidence of the 'woke mind virus' contagion. That’s right, folks, this company appears to be 100% Woke Free. We found that they focus on selling products without pandering to the extreme left, are free from DEI nonsense, and value your American freedoms.
Full Review
Her Thee Beauty is a U.S.-based company that specializes in producing and distributing makeup and skincare products tailored for active women. Their commitment to using professional-grade ingredients ensures high-quality offerings designed to meet the needs of their clientele.
Product Line and Quality
Her Thee Beauty offers a diverse range of makeup and skincare products crafted to cater to various skin types and preferences. By utilizing professional-grade ingredients, the company emphasizes product efficacy and safety, aiming to enhance the natural beauty of active women.
Manufacturing and Ethical Standards
All products from Her Thee Beauty are manufactured in the USA, reflecting the company's dedication to maintaining stringent quality control and supporting local industries. While the website highlights the use of professional-grade ingredients, it does not explicitly state the company's stance on animal testing, vegan formulations, or other ethical considerations. Consumers seeking products aligned with specific ethical standards may need to contact the company directly for more information.
Conclusion
Her Thee Beauty presents itself as a provider of professional-grade makeup and skincare products for active women, with the added benefit of domestic manufacturing.
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Frequently Asked Questions
Is Her Thee Beauty woke?
Based on our research, Her Thee Beauty has a woke score of 1/100, rated Not Woke on the BuyWokeFree index — based on its ESG, DEI, Pride sponsorship, HRC Corporate Equality Index, political donations, and CEO Action record.
What is Her Thee Beauty's woke score?
Her Thee Beauty has a woke score of 1 out of 100, categorized as Not Woke. This score is based on analysis of ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions, and CEO Action for Diversity participation.
How does BuyWokeFree rate Her Thee Beauty?
BuyWokeFree rates Her Thee Beauty across six research dimensions: ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions to left-leaning causes, and CEO Action for Diversity participation. Her Thee Beauty's overall woke score is 1/100.
Recent News
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- US Chamber of Commerce accused of leading ‘woke corporate America’ as Trump dismantles DEI agenda - Fox NewsFox News — December 10, 2025
- DEI-linked pay awards drop sharply - Financial TimesFinancial Times — November 26, 2025
- DEI-linked pay awards drop sharply - Financial TimesFinancial Times — November 26, 2025
About
Her Thee Beauty is a U.S.-based Beauty and Wellness brand that specializes in makeup and skincare products designed for active women. Their offerings include lip glosses, lip oils, and skincare items, all crafted with professional-grade ingredients. Notably, their products are made in the USA, reflecting a commitment to quality and local manufacturing.