Is Hartford Woke?
100/100 — Extremely Woke
US
Score Summary
The Hartford scores a perfect 100/100 on the woke scale. With 15+ years of perfect HRC scores, early CEO Action pledge signing, and aggressive DEI goals, it is one of the most deeply woke insurers in America.
Full Review
The Hartford Financial Services Group is one of the most deeply committed corporations to the full spectrum of woke corporate policies in America. The insurance giant scores a perfect 100 on every dimension of the Buy Woke Free scoring methodology. The company publishes comprehensive ESG and TCFD climate reports, maintains an aggressive DEI strategy targeting gender parity and doubled representation of people of color in senior leadership by 2030, and was awarded the 2023 Catalyst Award for its transformation into a DEI-focused organization.
The Hartford's LGBTQ+ commitment runs deep and long. Its GLOBE (Gay, Lesbian, Bisexual and Transgendered Organization Benefiting Everyone) employee resource group was founded in 1996 and was the company's very first ERG. The company has earned a perfect 100% score on the Human Rights Campaign's Corporate Equality Index for more than 15 consecutive years, making it one of the longest-running perfect-score holders in the insurance industry. It was named to the Bloomberg Gender-Equality Index for eight consecutive years.
CEO Christopher Swift was an early signatory of the CEO Action for Inclusion & Diversity pledge and serves on the Governing Committee for the pledge's Racial Equity Fellowship initiative. He also signed the Paradigm for Parity coalition. The Hartford spent $2.12 million on lobbying in 2024 and maintains active political influence through its PACs. Conservative consumers looking for insurance should be aware that The Hartford represents one of the most thoroughly woke options in the market.
Frequently Asked Questions
Is Hartford woke?
Based on our research, Hartford has a woke score of 100/100, rated Extremely Woke on the BuyWokeFree index — based on its ESG, DEI, Pride sponsorship, HRC Corporate Equality Index, political donations, and CEO Action record.
What is Hartford's woke score?
Hartford has a woke score of 100 out of 100, categorized as Extremely Woke. This score is based on analysis of ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions, and CEO Action for Diversity participation.
Are there woke-free alternatives to Hartford?
Yes, BuyWokeFree lists woke-free alternatives for Hartford. Visit the Hartford profile page to see similar brands with lower woke scores in categories like Independent Agencies, Insurance.
How does BuyWokeFree rate Hartford?
BuyWokeFree rates Hartford across six research dimensions: ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions to left-leaning causes, and CEO Action for Diversity participation. Hartford's overall woke score is 100/100.
Recent News
- The Hartford Named To 2023 Bloomberg Gender-Equality Index For Eighth Consecutive YearThe Hartford Newsroom
- The Hartford: A Deliberate and Courageous TransformationCatalyst
- The Hartford Diversity Equity and Inclusion Goals and ProgressThe Hartford
- The Hartford Is Honored By Human Rights Campaign Foundation For LGBTQ+ Workplace EqualityThe Hartford Newsroom
- 4 Companies Leading on Women Representation Across Workforce, Board, and Suppliers – Citigroup, Accenture, General Mills, and The Hartford - Just CapitalJust Capital — August 9, 2023
Woke-Free Alternatives
- SIG AZ INS 90% match
- Insurance Inc 90% match
- Dailey Insurance Agency 90% match
- Miller Insurance 90% match
- Palm Valley Insurance 90% match
- Storm Insurance Services 88% match
- CPC Insurance 85% match
- Insurance Group of Central Florida 85% match
- America First Healthcare 85% match
- Sovereign Financial 70% match
Evidence & Sources
About
Established in 1810, The Hartford is a leading insurance and investment company dedicated to helping individuals and businesses thrive. With a focus on integrity and customer service, it offers a wide range of insurance products and financial services tailored to its clients' needs.