How woke is Delta Dental?

Introduction

Delta Dental, a well-known dental insurance provider in the United States, has established itself in the health insurance industry. Beyond its role in providing dental benefits, Delta Dental has also engaged in various social and political initiatives that reflect a commitment to progressive causes. 

This review will examine Delta Dental’s financial contributions, DEI policies, mandatory training sessions, support for LGBTQ+ initiatives, marketing and branding strategies, and overall alignment with traditional family values.

Financial Contributions to Progressive Causes

Delta Dental’s financial contributions reveal a strong alignment with progressive causes. The company has substantially donated to various initiatives that reflect a commitment to social justice and community support. In 2021 alone, Delta Dental donated over $106 million to community initiatives, emphasizing their support for health equity and access to care.

Delta Dental’s political action committee (PAC) has also contributed to candidates and organizations that advocate for progressive policies. A review of their contributions through Open Secrets shows significant donations to political candidates who support social justice and environmental causes.

Prioritization of DEI Policies

Delta Dental significantly emphasises Diversity, Equity, and Inclusion (DEI) within its corporate structure. Its comprehensive DEI policies aim to foster a diverse and inclusive workplace. The company’s public DEI statements highlight its commitment to creating an environment where all employees feel valued and respected, regardless of their background.

In 2023, Delta Dental of California was recognized in Newsweek’s America’s Greatest Workplaces for Diversity, showcasing its dedication to these values and a strong focus on creating opportunities for underrepresented groups.

Mandatory Training Sessions

Delta Dental provides resources and events to educate its workforce about diversity and inclusion. The aim is to build a workplace that understands and values diversity in all its forms. These training programs educate employees on recognizing and addressing their biases and fostering an inclusive workplace.

Support for LGBTQ+ Initiatives

Delta Dentals’ support for LGBTQ+ initiatives thrives internally and in its communities. The company has provided grants and funding to LGBTQ+ organizations, such as a grant to the Sacramento LGBT Community Center. Additionally, Delta Dental has actively participated in events like the Transgender Day of Visibility, further signaling their support for LGBTQ+ rights.

Marketing and Branding

Delta Dental’s marketing and branding strategies reflect its commitment to social justice themes. The company has launched campaigns emphasising inclusivity and diversity and has been recognized for its efforts in this area. Delta Dental of Kansas was awarded for its marketing campaign, which was lauded for its innovative approach and focus on inclusivity.

Conclusion

Delta Dental’s extensive involvement in progressive causes, DEI initiatives, and support for LGBTQ+ rights positions the company as a prominent player in the social justice landscape. While these efforts are celebrated by many, they also raise important questions about the potential implications for meritocracy, free speech, and the prioritization of specific social issues over others.

Consumers who value traditional American values and a focus on merit-based practices may find Delta Dental’s approach overly aligned with the woke agenda. As the company balances social responsibility and business operations, observing how these policies impact its customer base and overall reputation will be crucial.