Is Bsi Apparel Woke?
2/100 — Not Woke
US
Score Summary
BSI Apparel is a family-owned custom apparel decorator in Spokane, Washington, founded as Brunette Sportswear by Larry Brunette over 40 years ago, purchased by his son Greg in 2011, with a third generation now working there. It does screen printing, embroidery, promotional products, and custom artwork, and has no ESG report, DEI program, HRC rating, or PAC, because a shop this size has none of that machinery; our search for federal contributions and lobbying filings found none. We make no claim about the owners' personal politics — the score reflects the absence of a political apparatus, not an endorsement.
Full Review
What They Do
BSI Apparel is a custom apparel decorator at 130 N. Lee in Spokane, Washington, doing screen printing, embroidery, promotional products, and custom artwork. It is a genuine family business, and the site lays out the lineage plainly: "Originally known as 'Brunette Sportswear', BSI Apparel was founded by Larry Brunette over 40 years ago." Greg Brunette bought the company in 2011, making him the second generation to run it, and his son now works there as well — a third generation in progress.
They describe themselves as "one of Spokane's largest multi-decorating and garment companies," which is a specific and modest claim: largest in Spokane at multi-decorating, not largest anywhere at anything. The stated value is equally plain — "Relationships with our customers matters to us." Forty years in one city doing team jerseys, company polos, and branded caps is the kind of business that survives on exactly that and nothing else. The site does not state a team size.
Why There's No Political Footprint Here
There is no ESG report here. No DEI program, no HRC rating, no corporate PAC. We want to be precise about why: this is not a stand the Brunettes took. It is what a business this size is. Corporate political activism is a function of scale — it takes an investor relations department, a compliance officer, a government affairs budget, and a communications team to announce the initiative. A second-generation print shop in Spokane has none of that machinery, and the decisions that fill its day are about ink and thread.
What We Checked
We reviewed the company's public website and searched for federal political contributions, lobbying filings, and corporate advocacy campaigns. We found none. At this size, that is the expected result rather than a discovery.
The Bottom Line
Money spent at BSI Apparel goes to a Spokane family that has been printing shirts there for over forty years, and to the people who work the presses — not to a corporate political apparatus. We make no claim about the owners' personal politics. We don't know them, and it isn't our business. What we can tell you is that your money isn't funding anything.
Frequently Asked Questions
Is Bsi Apparel woke?
Based on our research, Bsi Apparel has a woke score of 2/100, rated Not Woke on the BuyWokeFree index — based on its ESG, DEI, Pride sponsorship, HRC Corporate Equality Index, political donations, and CEO Action record.
What is Bsi Apparel's woke score?
Bsi Apparel has a woke score of 2 out of 100, categorized as Not Woke. This score is based on analysis of ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions, and CEO Action for Diversity participation.
How does BuyWokeFree rate Bsi Apparel?
BuyWokeFree rates Bsi Apparel across six research dimensions: ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions to left-leaning causes, and CEO Action for Diversity participation. Bsi Apparel's overall woke score is 2/100.
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About
BSI Apparel, formerly known as 'Brunette Sportswear,' boasts over 40 years of expertise in custom apparel. Founded by Larry Brunette and now led by Greg Brunette, this fashion brand offers top-tier screen printing, embroidery, and promotional products, ensuring superior craftsmanship and customer satisfaction.