Is Booksbuilt Woke?
2/100 — Not Woke
US
Score Summary
Books Built is a small creative studio that makes personalized branded children's books for businesses (individual books, series, and book kits), staffed by a team of writers and illustrators. As a small B2B shop it has no ESG, DEI, HRC rating, or PAC, and we found no federal contributions or lobbying tied to it. The low score reflects a business too small to have any corporate political footprint.
Full Review
What They Do
Books Built is a small creative shop that makes personalized, kid-friendly books for other brands to use as promotional tools. In its own words, its mission is "to offer innovative and engaging promotional tools designed for children and families that distinguish your brand from the rest." It offers three things: individual books ("created, produced, published a la carte"), book series released at a brand's chosen pace, and book kits that bundle a book with worksheets and activities. The work is done by what the company calls "a talented team of writers and illustrators"; one client testimonial names writer Cam Marasco, praising her as "a gifted writer who can communicate important and valuable ideas in an engaging and memorable way." The site doesn't state a home city, so we won't assign one.
Why There's No Political Footprint Here
This is a small B2B creative studio. There is no ESG report, no DEI program, no HRC rating and no PAC — and that's not a stand anyone took. It's what a shop this size is. Corporate activism is a function of scale: government-affairs budgets, compliance officers, investor-relations teams. A custom-book studio has writers, illustrators, and a client project list.
What We Checked
We reviewed the company's public site and searched for federal contributions, lobbying filings, and corporate advocacy. We found none — the expected result at this size.
The Bottom Line
Money spent here goes to a small creative team, not a corporate political apparatus. We make no claim about the owner's personal politics — we don't know them, and it isn't our business. What we can tell you is that your money isn't funding anything.
Frequently Asked Questions
Is Booksbuilt woke?
Based on our research, Booksbuilt has a woke score of 2/100, rated Not Woke on the BuyWokeFree index — based on its ESG, DEI, Pride sponsorship, HRC Corporate Equality Index, political donations, and CEO Action record.
What is Booksbuilt's woke score?
Booksbuilt has a woke score of 2 out of 100, categorized as Not Woke. This score is based on analysis of ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions, and CEO Action for Diversity participation.
How does BuyWokeFree rate Booksbuilt?
BuyWokeFree rates Booksbuilt across six research dimensions: ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions to left-leaning causes, and CEO Action for Diversity participation. Booksbuilt's overall woke score is 2/100.
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About
BooksBuilt specializes in crafting custom, literary-inspired children's books that creatively promote brands. They blend engaging stories with original illustrations, infusing brand messages to foster lasting connections with young audiences and their families.