22 Sierra Coffee Co. is a food and beverage company that aims to offer specialty-grade coffee to the military, veteran, and first responder communities, focusing on enhancing camaraderie and improving post-service health, with an emphasis on suicide prevention.
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Updated 2 months ago
How woke is 22 Sierra Coffee?
22 Sierra Coffee Co.: Brewing Quality Coffee with a Mission to Support Veterans
In today’s market, finding a coffee company that not only delivers exceptional products but also upholds traditional American values is a rarity. 22 Sierra Coffee Co. stands out by offering specialty-grade coffee while dedicating itself to the well-being of veterans and first responders. But how does this company embody these values while steering clear of divisive social or political issues? Let’s explore.
What Is 22 Sierra Coffee Co.?
Founded in April 2020 by two veterans, 22 Sierra Coffee Co. is based in Mount Vernon, Missouri. The company provides ethically sourced, specialty-grade coffee roasted to order, ensuring freshness and quality. A distinctive aspect of their business model is the transparent donation of $0.50 from each packaged coffee product sold to the Grunt Style Foundation, supporting efforts to improve the health of veterans and first responders and to prevent suicide within these communities.
Key Features of 22 Sierra Coffee Co.
- Veteran-Owned and Operated: The founders’ military backgrounds instill a deep commitment to service and community support, which is reflected in their business practices.
- Ethically Sourced, Specialty-Grade Coffee: The company emphasizes quality by using 100% Arabica beans, avoiding lower-grade Robusta beans to prevent bitterness, even in their darkest roasts.
- Transparent Charitable Contributions: By integrating donations into their overhead costs, 22 Sierra Coffee Co. ensures that their mission to support veterans and first responders is a fundamental aspect of their operations.
Evaluating 22 Sierra Coffee Co. Through the Buy Woke Free Lens
At Buy Woke Free, we assess brands based on their commitment to traditional American values and their avoidance of divisive social or political issues. Here’s how 22 Sierra Coffee Co. aligns:
- Focus on Quality and Integrity: The company’s dedication to providing high-quality, ethically sourced coffee reflects traditional American business ethics. Their transparent donation model demonstrates integrity and a commitment to their mission.
- Avoidance of Divisive Issues: 22 Sierra Coffee Co. concentrates on supporting veterans and first responders without engaging in contentious social or political matters, ensuring their primary mission remains central.
To understand our evaluation criteria, visit our How We Rate page.
Woke-Free Alternative: Call Sign Coffee Company
For those seeking an alternative that upholds similar values, consider Call Sign Coffee Company. This veteran-owned brand passionately supports veterans, military spouses, and families. Their award-winning coffee serves as a bridge between the civilian and military communities, fostering understanding and connection with every brew. Call Sign Coffee Company’s dedication to quality products and community support makes them a commendable choice for consumers seeking to align their purchases with traditional values.
Explore more options on our Woke-Free Brands page.
Why Supporting Woke-Free Brands Matters
Choosing brands that focus on quality products and services without engaging in divisive social or political issues helps preserve traditional American values. Supporting such companies ensures that consumer spending reinforces businesses that prioritize customer satisfaction and ethical practices over political activism.
At Buy Woke Free, we encourage informed consumer choices that align with personal values and contribute to a marketplace free from unnecessary political influence.
Final Thoughts on 22 Sierra Coffee Co.
22 Sierra Coffee Co. exemplifies a company dedicated to providing exceptional coffee while steadfastly supporting veterans and first responders. Their commitment to quality, transparency, and a neutral stance on divisive issues makes them a commendable choice for those seeking products that align with traditional values.
To suggest more woke-free brands for review, visit our Get Listed page.