How woke is Dominion Energy?

Introduction

Dominion Energy provides reliable, affordable, and increasingly clean electricity and natural gas to homes and businesses in 13 states. However, it also powers a progressive agenda. From their environmental goals to their emphasis on diversity and inclusion, Dominion Energy is heavily invested in causes that align with the woke movement. 

In this review, we’ll take a look at how Dominion Energy’s policies on social justice, diversity, and LGBTQ+ inclusion shape the company’s operations, marketing, and even the energy you use.

Financial Contributions to Progressive Causes

When it comes to charitable contributions, this company has made it clear that it supports progressive causes, particularly those focused on environmental activism and social justice. They’re investing in causes that aim to fix “systemic inequities.” Dominion sees social issues through a very progressive lens.

On the environmental front, they also tout their efforts with a big statement: “Dominion Energy is committed to advancing clean energy solutions, including a 50% reduction in carbon emissions by 2030 and net zero by 2050, demonstrating our dedication to climate advocacy.” Climate change activism is front and center, and you can’t miss it. 

While these goals may sound good on paper, they show a company prioritizing environmental justice over a more balanced or neutral approach. And, of course, these are the types of causes that resonate with progressive consumers.

Prioritization of DEI Policies

Dominion Energy has made it clear that diversity, equity, and inclusion (DEI) are pillars of its business strategy. But are they pushing these values too far? Well, they think they’re doing the right thing. “We strive to cultivate a workplace where everyone feels empowered and valued, highlighting the diverse perspectives that drive our innovation and success,” they say. Sounds nice, right? 

They also emphasize how much they prioritize partnerships with minority-, women-, and veteran-owned businesses. But here’s the catch: Dominion’s commitment to equity sidelines merit in favor of identity-based hiring practices. It’s a classic example of how “doing good” can sometimes mean prioritizing group identity over individual merit.

Mandatory Training Sessions

Based on available information, no specific evidence exists that Dominion Energy mandates training sessions on social activism topics such as unconscious bias or critical race theory. The existence, nature, and extent of such training within the company are unknown.

Support for LGBTQ+ Initiatives

Dominion Energy’s commitment to LGBTQ+ inclusion is clear. They fully support LGBTQ+ rights, whether that means promoting Pride events or sharing personal employee stories about coming out at work. One employee shares, “Dominion Energy fosters a culture of authenticity where employees are encouraged to bring their whole selves to work. Sharing my coming out journey here has been a rewarding experience.”

They also proudly support events and organizations that advocate for LGBTQ+ rights. Dominion’s branding and public relations efforts align them squarely with the progressive side of the LGBTQ+ movement. If you’re not on board with that agenda, Dominion Energy’s marketing will not sit well with you.

Marketing and Branding

It’s not just about what Dominion Energy does behind closed doors; they make sure you know it through their marketing. Its partnership with Amazon to explore small modular reactors is billed as part of a larger commitment to sustainable energy. This project is framed as part of a progressive vision for the future, one that revolves around environmental justice and innovation.

Their marketing also emphasizes social equity: “We are dedicated to improving lives and creating equity within the communities we serve, a message that underpins all our outreach and marketing initiatives.” So, it’s not just about selling electricity; it’s about promoting a progressive worldview. This type of marketing aligns Dominion with woke culture, making it harder to relate to the company’s image.

Conclusion

Dominion Energy is a shining example of a company fully embracing the woke agenda. They’ve committed themselves to social justice, climate activism, and diversity in ways that reflect the values of progressive consumers. 

But for those who value merit over quotas, or who place a higher importance on traditional values, Dominion Energy’s woke policies are not appealing.