Is Chocolateers Woke?
3/100 — Not Woke
US
Score Summary
Chocolateers is an independent creative brand behind the comedic graphic novel "Morsel 1," with no corporate ESG, DEI, or political machinery attached to it. Scoring a 3 on the BWF scale, it's a "not woke" indie storyteller focused on entertainment rather than activism.
Full Review
Company Overview
Chocolateers is an independent creative brand built around its flagship literary graphic novel, "Morsel 1" — a comedic story blending confectionery, a boy band, fast-food drama, and betrayal into one offbeat, conversation-starting world. This is a niche, artist-driven venture: a piece of original storytelling brought to market by independent creators rather than a corporate publishing conglomerate.
In a publishing and entertainment landscape where major studios and houses increasingly filter their content through activist messaging, Chocolateers stands out simply by trying to be fun. The brand's pitch is entertainment and humor, not a political lecture wrapped in a narrative.
ESG & Sustainability
As a small independent creative project, Chocolateers has no ESG (Environmental, Social, and Governance) reporting, no corporate sustainability program, and no investor-facing social-impact commitments. There is no machinery here for the kind of environmental virtue-signaling that has become standard at large media companies.
For consumers who'd rather not pay into a brand's ESG public-relations effort, an indie graphic novel is a clean alternative — the money goes toward the creative work itself.
DEI Programs
There is no indication that Chocolateers operates a formal Diversity, Equity, and Inclusion program, employs diversity officers, or runs its creative decisions through ideological mandates. As an independent operation, its creative choices are driven by storytelling instincts, not corporate quota systems.
This lack of DEI bureaucracy is a key reason the brand scores at the low end of the woke scale. The work is judged on whether it entertains, not on whether it checks activist boxes.
LGBTQ+ Advocacy
Chocolateers has no record of corporate Pride sponsorships, no Human Rights Campaign Corporate Equality Index (CEI) rating, and no activist marketing campaigns. The brand is far too small to register with the HRC, and it has not turned its storytelling into a platform for political messaging.
Readers can enjoy the comedy of "Morsel 1" without wading through inserted political agendas — a genuine rarity in modern entertainment.
Political Activity
There are no publicly recorded political contributions, PAC affiliations, or lobbying efforts associated with Chocolateers. The creators have kept the brand out of partisan politics entirely, focusing on the craft of storytelling.
For values-based consumers who don't want their entertainment dollars funneled toward left-leaning advocacy, this kind of politically neutral independent project is exactly what they're looking for.
Consumer Impact
For the values-conscious reader, Chocolateers is an easy pick. With a BWF score of 3, it's solidly "not woke."
- What you're funding: independent creators and original, entertainment-first storytelling.
- What you're avoiding: corporate activism, DEI mandates, and politicized media.
- Bottom line: a fun, lighthearted graphic novel from an indie brand that keeps politics off the page.
Supporting independent creators like Chocolateers is one of the best ways to encourage entertainment that aims to delight rather than to preach. It's the kind of small, apolitical brand the Buy Woke Free community is happy to highlight.
Frequently Asked Questions
Is Chocolateers woke?
Based on our research, Chocolateers has a woke score of 3/100, rated Not Woke on the BuyWokeFree index — based on its ESG, DEI, Pride sponsorship, HRC Corporate Equality Index, political donations, and CEO Action record.
What is the Chocolateers woke score?
Chocolateers has a woke score of 3 out of 100, categorized as Not Woke. This score is based on analysis of ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions, and CEO Action for Diversity participation.
How does BuyWokeFree rate Chocolateers?
BuyWokeFree rates Chocolateers across six research dimensions: ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions to left-leaning causes, and CEO Action for Diversity participation. The Chocolateers overall woke score is 3/100.
Recent News
- ‘Anti-Woke’ Shareholders Are Going After Corporate Boards - WSJWSJ — June 11, 2024
About
Chocolateers blends comedy and confectionery in their literary graphic novel, 'Morsel 1.' Featuring a boy band, fast-food drama, and betrayal, this engaging story and the unique world make it a delightful conversation starter.