Is Birkenstock Woke?

10/100 — Mildly Woke

US

birkenstock.com

Score Summary

ESG reporting: 10. Birkenstock publishes sustainability materials claims (cork, water-based adhesives) and maintains an ESG team that files supply-chain forced-labor disclosures, including a 2025 Canadian report. DEI programs, Pride sponsorships, a perfect HRC CEI score, left-leaning PAC giving, and CEO Action were not verified, so those stay at 0.

Frequently Asked Questions

Is Birkenstock woke?

Based on our research, Birkenstock has a woke score of 10/100, rated Mildly Woke on the BuyWokeFree index — based on its ESG, DEI, Pride sponsorship, HRC Corporate Equality Index, political donations, and CEO Action record.

What is Birkenstock's woke score?

Birkenstock has a woke score of 10 out of 100, categorized as Mildly Woke. This score is based on analysis of ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions, and CEO Action for Diversity participation.

How does BuyWokeFree rate Birkenstock?

BuyWokeFree rates Birkenstock across six research dimensions: ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions to left-leaning causes, and CEO Action for Diversity participation. Birkenstock's overall woke score is 10/100.

Evidence & Sources

About

German footwear brand known for cork footbeds, sandals, and closed-toe shoes, sold at retail worldwide. Public company with an ESG function and sustainability materials claims. No verified DEI bureaucracy, Pride line, or HRC CEI 100.