Is Athletic Brewing Woke?

45/100 — Woke

US

athleticbrewing.com

Score Summary

Certified B Corp with extensive ESG/sustainability commitments including the Two For The Trails program donating up to $2M/year to environmental stewardship (+10). Runs an explicit diverse-hiring DEI program plus the IMPACT Brew Series honoring Black History Month and Women's History Month with up to $100K donated annually (+10). Releases the Rainbow Wall Pride-month beer with all profits going to LGBTQ athletic-advocacy nonprofits Athlete Ally and the OUT Foundation (Pride +25). No HRC CEI rating (private), no notable political giving, no CEO Action signatory status. Estimated woke_score 45 / woke.

Frequently Asked Questions

Is Athletic Brewing woke?

Based on our research, Athletic Brewing has a woke score of 45/100, rated Woke on the BuyWokeFree index — based on its ESG, DEI, Pride sponsorship, HRC Corporate Equality Index, political donations, and CEO Action record.

What is Athletic Brewing's woke score?

Athletic Brewing has a woke score of 45 out of 100, categorized as Woke. This score is based on analysis of ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions, and CEO Action for Diversity participation.

How does BuyWokeFree rate Athletic Brewing?

BuyWokeFree rates Athletic Brewing across six research dimensions: ESG initiatives, DEI programs, PRIDE sponsorships, HRC Corporate Equality Index rating, political contributions to left-leaning causes, and CEO Action for Diversity participation. Athletic Brewing's overall woke score is 45/100.

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About

Fast-growing non-alcoholic craft beer brand (0.5% ABV) sold nationwide in grocery and online, and a Certified B Corporation.